April 2, 2015
Blogging Your Way To Small Business Success
A few years ago blogging remained an alien concept for most businesses, with only a small proportion...
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March 30, 2015
The Importance of Monitoring Your Marketing Strategy
Writing a marketing plan is an incredibly involved process: firstly, there’s an audit stage that c...
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March 26, 2015
Understanding the difference between the customer and consumer for effective marketing
When beginning a marketing strategy for a business, it’s important to understand the differences b...
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March 23, 2015
Why is branding important for small business?
Every business owner will understand how important it is that their customers and potential customer...
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March 19, 2015
Why a blog should be at the centre of your social media strategy
If there’s one thing and one thing only that you need to know about social media, it’s this: soc...
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March 16, 2015
6 social no-nos on Facebook
The days when Facebook was simply a platform for communicating with your nearest and dearest are lon...
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March 12, 2015
Using Facebook video for business and marketing
Video content in social media continues to go from strength to strength and now Facebook are contend...
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March 9, 2015
Meet Olivia!
Hi! I’m Olivia and I’m a new member of the Shake Social team. I’m currently completing an MA i...
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March 3, 2015
Reputation matters
You wouldn’t turn up at a networking event with soup down your front. You wouldn’t recor...
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